Marrying great metrics with great storytelling is the key to a winning pitch deck that seals the deal for your investors.
Marketplace Metrics help founders manage their business, benchmark progress and build a story for VCs to easily evaluate performance.
Customer Success costs are a drag on a startup’s Gross Margins, but much less of a drag than losing customers.
To understand a SaaS startup’s churn rate, you need to calculate churn as a percentage of customers up for renewal, not total customers.
To truly capture the power of scenario analysis, you have to run the mental exercise of putting yourself in that moment.