Predictability, profitability, and plurality are crucial indicators of revenue quality for an early-stage SaaS business.
Marrying great metrics with great storytelling is the key to a winning pitch deck that seals the deal for your investors.
Monthly SaaS contracts should incorporate a premium greater than 22% to achieve the same economics as an annual SaaS contract.
These key metrics help SaaS startups identify and develop a scalable model during their Optimization and Expansion phases.
These four SaaS metrics relate to finding product-market fit and are especially useful for Seed-stage SaaS startups.
We discuss shifts in software consumption, industry segments that are ripe for automation, remote work trends, and more.
Important efficiency metrics for SaaS startups include Sales Efficiency (aka the Magic Number), Human Capital Efficiency, and Capital Efficiency.
Customer Success costs are a drag on a startup’s Gross Margins, but much less of a drag than losing customers.
Revenue modeling is of particular importance for SaaS startups. The best time to start? Before your startup even has revenue.
To understand a SaaS startup’s churn rate, you need to calculate churn as a percentage of customers up for renewal, not total customers.